Daniel Burrus's exciting new book, Flash Foresight, subtitled, "Seven Radical Principles That Will Transform Your Business," describes how to achieve "a sudden burst of insight about the future," by using analytical triggers in your thought process. 

A futurist and technological expert, Burrus peppers the book with case studies ranging from Starbucks to Amazon.com. Particularly interesting was his distillation of technological advancement into eight components: dematerialization, virtualization, mobility, product intelligence, networking, interactivity, globalization and convergence.

To read the rest of the article, click here. 

Simply put, motivation facilitates business success. This powerful force can be nurtured through some simple, though often counterintuitive, techniques based on sharing your knowledge with others, even at the cost of "giving away" your organizational secrets.

Public relations professionals often adopt business procedures they would never follow in their personal lives, to their own detriment and those around them. Yet motivating your clients can be easily achieved and can create a synergy affecting your own agency as well.  

To see a list of ways to foster motivation, click here.