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Willy Gissen has been training to run this company
his entire life.

Willy GissenOur President, Willy Gissen, constantly explores new techniques and technological breakthroughs in public relations, marketing and other forms of promotion. His innovation, combined with his core values of hard work, honesty and reliability, represent the key to our firm’s success. Often, he will experiment with new ideas for our own business development, learn the advantages and pitfalls, and then share them with our clients.

Mr. Gissen’s writing skills provide another foundation for his company’s growth, and they have been sharply honed throughout his educational career from The Phillips Exeter Academy to Harvard College to two years at law school. The owner of a top Westchester County public relations firm, where Mr. Gissen rose to Vice President in under five years, proved to be a key mentor in the development of Mr. Gissen’s writing.

As a burgeoning entrepreneur, Mr. Gissen recognized his dearth of formal business training, so he took a course sponsored by the Business Council of Westchester in conjunction with Westchester Community College. Titled “The Academy of Entrepreneurial Excellence,” it consisted of weekly three-hour seminars, each run by experts in key fields such as productivity, marketing, sales and taxes.

Attending seminars on a regular basis, and taking credited courses, both online and on-site, at New York University and The New School, Mr. Gissen is continually expanding his business and personal horizons. Earlier this year, he built on his background in online public relations by completing a five-day course at Search Engine Academy New York Metro, receiving a certification in advanced search engine marketing.

To visit Willy Gissen's blog, click New York Times Leader.
To review Willy Gissen's business profile, click LinkedIn.
To see Willy Gissen's Twitter account, go to Twitter following.