Willy Gissen has been training to run this company
his entire life.
 Our
President, Willy Gissen, constantly explores new techniques and
technological breakthroughs in public relations, marketing and other
forms of promotion. His innovation, combined with his core values
of hard work, honesty and reliability, represent the key to our
firm’s success. Often, he will experiment with new ideas for
our own business development, learn the advantages and pitfalls,
and then share them with our clients.
Mr. Gissen’s writing skills provide another foundation for
his company’s growth, and they have been sharply honed throughout
his educational career from The Phillips Exeter Academy to Harvard
College to two years at law school. The owner of a top Westchester
County public relations firm, where Mr. Gissen rose to Vice President
in under five years, proved to be a key mentor in the development
of Mr. Gissen’s writing.
As a burgeoning entrepreneur, Mr. Gissen recognized his dearth
of formal business training, so he took a course sponsored by the
Business Council of Westchester in conjunction with Westchester
Community College. Titled “The Academy of Entrepreneurial
Excellence,” it consisted of weekly three-hour seminars, each
run by experts in key fields such as productivity, marketing, sales
and taxes.
Attending seminars on a regular basis, and taking credited courses,
both online and on-site, at New York University and The New School,
Mr. Gissen is continually expanding his business and personal horizons.
See
Willy Gissen’s political blog at My Week in Review.
See
Willy Gissen’s chess blog at Chess Rules.
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